Friday, October 10, 2008

Something "Stinks"



Client Story: A new friend's sewage pipe burst under her house. Leading to a tearful call to her friend. She wants to send something to cheer her up; and has a budget of $30.

Gen's Story: I ask the necessary questions and I am off! The receiver is shy, sweet, a little bit nerdy (in a good way) and upset about the stink. Hmmmm. What to send? Certainly something distracting and worthy of a smile. I presented over the top chocolates that involve sweetness and African salt, paper lampshades who sit on your wine glass that make any room glow and lastly a tiny print of a smiling cartoony "nerdy" girl smiling under the umbrella she is holding. Well, the print won and it is off to its new home.



Til next time...

No comments: